Success online can be summed up in two words massive traffic. As a website owner, you must be able to generate traffic, especially low cost traffic that converts to sales; without it you’ll starve and your business will perish.
But… it doesn’t take a whole caboodle of currency to generate website traffic for your online business.
Ever wonder how the big players drive traffic to their top sites?
Well, the truth is they spend tons of money on Search Engine Marketing companies to do the heavy lifting for them. Many large companies don’t experiment with a ton of different strategies, simply because of the time it takes to implement some of the techniques.
You — on the other hand, may need to take advantage of some of the less attractive tactics due to lack of resources. Nonetheless, there are many ways to generate traffic without breaking the bank. But to be totally honest, the small business owner needs a good combination of paid and free traffic to be profitable out the gate.
Furthermore, creating market awareness and generating targeted traffic shouldn’t cause you to lose your shirt, especially with a few simple tips and strategies to expedite your efforts.
Here are Five Jaw-Dropping Tactics for Generate Hordes of Low Cost Traffic that actually convert to sales.
Exchange Links
Many webmasters are willing to exchange links with one another to increase public awareness about their sites. Rarely will you see a site that doesn’t link out to another site. This is a simple but proven method for getting reciporcal links to your site.
A major prerequisite in exchanging links with other sites is having the same niche or content as the other site. They should share a common theme, so that there is continuity in the providing of service and information to what interests your target traffic.
Exchanging links also boosts your chances for high search engine rankings which increases traffic. It is common practice for the search engines to rank a site high that have inbound and outbound theme-related links. However, do keep your reciprocal links between 20% and 30% of your total links, because one way links carry more weight with the search engines.
Traffic Exchanges
This is like exchanging links but with a twist. I feel this method is a little more time consuming, but here’s the catch… as you browse around viewing sites you earn credits, which in turn can be used to promote your own website(s).
One of the top traffic exchange sites is Traffic Swarm. Here are a few simple tips for using Traffic Swarm:
- Make Traffic Swarm your home page and you’ll earn credits every time you open your browser.
- Surf other sites on the Traffic Swarm network and you’ll earn credits just for visiting their websites!
- Put some special code on your site to display text links for other sites and you’ll earn credits.
- Refer other people to Traffic Swarm and earn credits PLUS you’ll get part of the credits they earn down 5 levels deep!
If you enjoy using Traffic Swarm, you can upgrade to the pro version for $30 per month, and receive a host of additional benefits. Plus, you’ll earn $5 per month for every pro member you refer, and you’ll earn money on your downline’s referrals.
Once again the public awareness of your sites existence is boosted.
Write and Submit Articles
Article marketing is one of the fundamental elements for harvesting a good consistent flow of traffic. You can write these articles yourself, or hire freelance writers who are willing to write for you for a small fee, but to save money, it is wise to write those articles yourself.
Be sure to focus your articles on the theme of your website, and write in your area of expertise; so when people read your work, they can feel your knowledge about the subject and visit your site. Focus on adding value by writing articles that contain tips and how-to-information on the subject or theme of your site.
Also, include a resource box at the end of your article with a link to your website or money page.
Don’t slip on this… take your time and do some research if you’re unsure what to write in your resource box; and be sure to tell a little about yourself, and encourage the reader to investigate further.
Create a Newsletter
This may sound like hard work considering all the articles you may need to produce to build a newsletter, but on the contrary… not so. There are many writers and sites that are willing to provide free articles as long as they can get their name and website published in the newsletter. This also provides free advertising for them as well.
As your newsletter gets passed around, you will widen your public awareness and build an opt-in list that regularly visits your site.
Join Online Communities and Forums
This only requires your time and knowledge… nothing else. You’ll have an opportunity to share your expertise with many online communities who allow you to leave links in your signature file.
Remember to be thorough with your remarks and don’t try to sell your product or service without first building trust and credibility; and try to add as much value as possible to your post.
As you build your reputation, you also build the reputation of your site, making it a reputable and honest business that could be frequented and trusted by many people.
Now, put these tactics to work in your business and watch your traffic jump through the roof.
Don’t feel bad if you don’t fully understand The Power of RSS Feeds, neither did I.
